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Desktop Promotional Gifts

Desktop promotional gifts are deserevedly popular advertising, business and promotional products providing a distinctive opportunity for a company to show its appreciation of clients or prospects, and at the same time exhibit the company logo and corporate image.

 However, bear in mind, desktop promotional gifts sometimes reflect how much you value these customers and prospects.

Conversely, there are drawbacks to being a profuse giver because desktop promotional gifts that are sometimes more than usually expensive can make the recipient uncomfortable or uncertain about your intentions.

Desktop promotional gifts to corporations or business associates for personal use are a difficult area. In extreme cases they may be seen as inducements or perhaps a bribe…better to be safe than sorry because we live in a politically correct world; even on such mundane matters as desktop promotional gifts

All the same, desktop promotional gifts used in a well thought-out manner will deliver a valuable sentiment in expressing appreciation to all your clients.

One things for sure; you won’t be stuck for ideas; there are thousands of websites devoted all kinds of desktop promotional gifts
…or you can opt for the old fashioned route and just browse as many promotional gift catalogues as you can lay your hands on. Some catalogues feature  about 2500 gifts whilst others show in excess of 7000. The best idea is to get on a few mailing lists, take the trade press and thereby get advance warning of the hot promotional  merchandise.

On the other hand, perhaps you should be aware that tried and trusted products such as mugs, pens, coasters and computer accessories are perennial favorites as desktop promotional gifts; and for a very good reason. They’re always there, gently reminding your customer of you and your product and service.

Undeniably desktop promotional giftsprosper as part of the marketing mix because they are a cost-effective way to draw attention to your company and keep it recognizable in the marketplace. And there are no better items that have passed the acid test of effectiveness than promotional desktop business gifts.

Desktop  promotional gifts are there throughout the year…. constantly projecting your image to all. Consequently office items that may be seen as prosaic or mundane are very effective at promoting your company.

It’s difficult to get excited about coffee coasters, paperweights, clocks, mouse mats and calendar coasters nevertheless they are successful business gifts…because they are on a customers desk reminding them about your products and service and herein lies the effectiveness of desktop promotional gifts. 


Jack Ritchies is the author of How to Make Serious Money from Business Gifts and is Sales Director of Starlake Publishing Limited. Jack has been involved in the recognition, awards and promotional gift business since 1983 and can be contacted at jr@starlakepublishing.co.uk